Resume
Work Experience
Marketing Project Manager, Crystal Mountain Ski Resort 2023 to Present
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Develops and executes marketing strategies for product development.
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Keeps marketing team on track to meet company goals.
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Works with senior leadership team to ensure marketing efforts align with company goals
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Supports sales, events & partnerships teams strategic marketing plans.
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Organizes stakeholder meetings for product launches to ensure smooth execution.
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Writes internal and external company announcements for senior leaders.
Communications & PR Specialist, Crystal Mountain Ski Resort 2021 to 2023
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Amplified the Crystal brand through written and verbal communication to support the Sales and Marketing Business Unit, as well as all departments and senior leadership.
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Collaborated with agencies and internal teams to generate press coverage via press releases, media visits, and outreach, ensuring alignment with Crystal's brand standards.
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Oversaw task details, timelines, and individual expectations for the Sales, Digital Marketing, Marketing Operations, Call Center, and Events and Partnerships departments.
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Facilitated stakeholder meetings for strategic launches, product development, and communication strategy.
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Crafted written copy for internal and external communication, senior leadership announcements, and public statements.
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Managed project-related tasks, ensuring team efficiency and strategic alignment.
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Worked with Alterra Mountain Company VP of Communications to ensure successful PR strategies for Crystal.
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Supported internal crisis communication efforts and provides statements as necessary.
Copywriter & Content Creator, Freelance, Jeff Busch Arts 2021 to 2022
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Collaborated with local Seattle artist to strategically promote and market their artwork across digital platforms.
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Initiated and managed social media platforms (Instagram, YouTube, Etsy, Facebook) to showcase the artist’s work.
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Developed and designed a professional business website including crafting compelling copy and event materials.
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Produced and curated marketing content for digital channels, driving engagement and expanding the artist’s reach.
Communications Assistant & Grant Writer, Barnacles and Bees 2020 to 2021
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Worked directly with a non-profit executive director and board on fundraising and marketing strategies during transition of leadership
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Created persuasive and compelling content for organization’s social media platforms and company website including video production, image editing, and event communications
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Researched and applied for company grants and fundraisers
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Managed multiple responsibilities while maintaining efficient workflow to meet deadlines
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Wrote and published blog postings
Education
B.A Communication Studies, University of Puget Sound 2015- 2019
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Coursework in qualitative and quantitative research methods
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Coursework in media studies
Skills & Additional Experience
Skills:
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Copywriting
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Public Relations & Communications
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Strong leadership skills with the ability to guide and motivate teams
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Social Media Management
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Asana
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Microsoft Office Products
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Adobe
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Meta Business Suite
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Creative Direction
Experiences:
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Went to Ikon Pass media networking event in NYC representing Crystal Mountain (2022, 2023)
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Promoted from Communications Coordinator to Communications Project Manager in 1.5 years.
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Study abroad ambassador and digital content creator in Copenhagen, Denmark (2018)
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Volunteered in Cambodia for six weeks on an environmental conservation trip with Operation Groundswell (2018)