Copywriting
Below are a few examples of copy I have written for Crystal Mountain Resort including paid social media ads, print display ads, and web copy.
Paid Social Ad
I wrote the headline and description for these paid season pass ads. This was displayed as a targeted ad on social media channels including Instagram, Facebook, and Twitter.
Night Skiing Ticket Ad
I wrote the headline copy for Crystal Mountain's night skiing ticket ads. I also assisted in the selection of photos.
Ticket Promo
This ad was for a midweek lift ticket promotion that I wrote the headline and descriptions for.
Crystal Sky Camp Webpage
I led the copywriting for the rebranding of the Crystal Sky Camp website, revitalizing the brand's online presence and ensuring a cohesive and engaging user experience.
Crystal Mountain Website
I led the copywriting for Crystal Mountain's website including all product pages, mountain report, and seasonal pages. I was responsible for making sure the brand's online presence was a cohesive and engaging user experience.